A brand, above everything else, is all about emotions. That is what differentiates a luxury product from ordinary commodity. A luxury product awakens real emotions in us that remain over time. It was around these emotions that we created the Cyrus brand. Julien and Laurent are the creators of CYRUS. Not only are they double cousins (their fathers are brothers and their mothers are twins), they are bound by a common destiny. One day, to their parents' surprise, they took an oath and promised each other to one day take the greatest journey of their lives... together. And this journey is ... CYRUS.   Cyrus

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